8/31/2023 0 Comments Mtn dew black label![]() If that doesn’t scream class, I don’t know what will. It’s marketed as sophisticated and classy, but for me the 16 ounce can looks more like malt liquor. The label is also interesting, but I don’t think it achieved the look they were after. The choice of grape juice and orange juice concentrates really created a decent body to the drink. It was undeniably sweet, but not overly syrupy. ![]() I got a lot of bright grape flavors mixed with other generic citrus. The bottom entry in the ingredients leads me to believe that it’s some sort of genetically engineered frankenberry possibly related to the breakfast cereal of a similar name. Citric acid is also tart, but the remainder of the natural flavors are a mystery. What’s a dark berry? Well, the can has grape juice. They replace the corn syrup with traditional sugar, and the citrus comes from “dark berry” and other natural flavors. However, it follows it through a slightly different path. I remembered it being citrusy and sweet, and this Black Label variant follows that lead. That was another trick, I wasn’t a cool kid. Maybe that’s because I never got into multi-player PC gaming or long session Dungeons and Dragons parties. I don’t have a vendetta against Mountain Dew, it was just never something I gravitated towards. This flavoring lasted for seven years, until 2016, when the formula was reinvented to change the flavor profile to citrus and dark fruit (via Mountain Dew Fandom ). I picked up this can after being out of the Mountain Dew game for as long as I can remember. Mountain Dew Pitch Black was introduced initially in 2004 as a grape-flavored version of Mountain Dew which was dark purple in color, although the name suggests otherwise. Hopefully you didn’t fall for that whole embedded video trick. ![]() Mountain Dew Black Label is now available at retailers across the country.Just kidding, it wasn’t worth watching. At each stop along the way they will feature a pop-up sampling bar and other activities at retail locations, festivals, and colleges and universities. In addition, DEW also plans to release a Mtn Dew Black Label GIF keyboard, available for use on mobile via the App Store or Play Store and featuring content from the “Gentlemen of the Jacket” digital spot.ĭEW is proposing to do a road trip throughout the US and do a grassroots sampling tour, giving their consumers the opportunity to try the beverage for themselves. Carbonated Water, Sugar, Grape Juice Concentrate, Citric Acid, Natural and Artificial Flavor, Sodium Benzoate (preserve freshness), Concentrated Orange Juice. ![]() This showcased different “gentlemen” – skaters, including DEW athlete and pro skateboarder Theotis Beasley, mixologists and gamers – all crossing over to the classier side of DEW with the help of putting on a unique jacket. The campaign also went digital with the “Gentleman of the Jacket” spot. Essentially, they had a Mtn Dew Black Label takeover with a parlor at the festival and product seeding at local bars and venues. This campaign started with an activation at the music festival, South by Southwest in Austin, Texas. Greg Lyons, Senior Vice President of Marketing at Mountain Dew says, “ DEW Nation loves to have a good time and Mountain Dew Black Label adds a touch of class to those awesome moments, i t’s a beverage that satisfies a taste for life’s finer things without sacrificing the boldness of DEW.”Īlong with the release of their new beverage, the brand is expanding its BOLDLY REFINED campaign to give DEW Nation a fully immersive experience as the product hits retailers. When word on the Black Label quickly spread across all social media networks, it was evident that there was a thirst for the darker and more mysterious side of DEW. In the fall of 2015, the new drink was exclusively given to 600 colleges and universities, allowing students to be the first consumers to have the taste new flavor. Browse our wide selection of Specialty & Natural Soda for Delivery or Drive. The new twist on the beloved original soft drink goes by Mountain Dew Black Label. Shop Mtn Dew Soda Black Label Crafted Dark Berry - 16 Fl. Mountain Dew released an awesome, unique carbonated soft drink made with real sugar, crafted dark berry flavor and herbal bitters. ![]()
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